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This blog post was published under the 2010 to 2015 Conservative and Liberal Democrat coalition government

Help develop the communications strategy for social care reform

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The Department of Health is working with Public Health England’s marketing team to develop an evidence-based communications strategy for social care reform.

This involves communication not just with people with immediate care needs but also the wider population, many of whom may be unaware they should plan for their care requirements in later life.

While both DH and PHE have access to a lot of information, they are also calling for contributions from other government departments, third sector and commercial sector organisations.

They are particularly keen to receive the following:

  • research into public understanding and attitudes towards later life planning
  • evidence of efficacy of interventions to increase engagement with long-term planning and saving behaviour (including purchase of insurance products)
  • additional insight and understanding of people with care needs and their carers

The invitation to contribute is open until midnight 31 March 2014.

When submitting information, please include your:

  • name
  • organisation
  • job title
  • email
  • telephone

Please also indicate if  you're happy to be contacted for further information and if you’d like to receive a copy of the final strategy. Then submit your contribution by email to, attaching any relevant documents in Word, PowerPoint, Excel or PDF.

Get thinking - get submitting!

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